The Texas Tech Prairie Dog Town® Collection celebrates the unique charm of West Texas while incorporating Red Raiders pride into every piece. Inspired by the iconic Prairie Dog Town in Lubbock, this collection offers a distinctive blend of local heritage and Texas Tech spirit. Featuring casual, comfortable apparel and accessories, it’s perfect for those who want to showcase their love for both the team and the region.
Crafted with quality materials and a relaxed fit, the Texas Tech Prairie Dog Town® Collection includes items like graphic tees, hoodies, and hats, all designed with subtle nods to the historic landmark. The collection captures the essence of West Texas in its designs, offering bold, rustic graphics and earthy tones that reflect the spirit of the area while proudly displaying Texas Tech logos. Whether you're at the game or exploring the outdoors, this collection keeps you comfortable and stylish.
For fans who want to show off their Red Raiders pride while embracing the heritage of the region, the Texas Tech Prairie Dog Town® Collection offers a unique option. Each piece combines functional design with a strong connection to the West Texas community, creating a collection that’s as distinctive as Raider Nation itself. Explore the collection to find your new favorite way to represent Texas Tech and the spirit of Prairie Dog Town®.