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1. We’re Kind of a Big Deal... People Know Us.
A landmark of Texas Tech since 1975, Red Raider Outfitter is a destination for fans and alumni. Hosting thousands of fans on game day, the store has become a platform where stories of legendary victories are shared and celebrations are reminisced. Every campus has that one place that has seen it all. We’re that store, and we take pride in having that honor.
2. Bookstores Are For Books
Why shop for apparel and gifts at an overpriced bookstore? Texas Tech is what we do! We live it 24/7. Because our products are designed by our award winning in-house design team, Red Raider Outfitter consistently stands out as being on-trend and unique.
3. Home of the Original
Ever wondered where “Wreck ‘Em Tech” came from? In the early 90’s Red Raider Outfitter coined the phrase, later adopted by the University, with our first “Wreck ‘Em Tech” game day t-shirt. With great anticipation, we create and release a new official game day t-shirt for each season. Fans know the only place to buy the real thing is at Red Raider Outfitter. You’ll understand once you attend your first game, we create the shirt Jones Stadium wears.
4. Your Momma Shopped Here
We’ve been around since 1975, living out a long-standing tradition of exceptional products, top–notch service, and a fun shopping experience! Every day is game day when you shop at Red Raider Outfitter. We can’t wait for you to be a part of the legacy!
5. Alumni Owned and Operated
Red Raider Outfitter has been bleeding Scarlet and Black since the class of ‘72. We are proud to be alumni owned and student operated. Our commitment to the school compels us to give back more every year, and we have generated nearly $3 million for Texas Tech University. Keep it local!
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